Tyrrells founder, Will Chase, set up Willy’s ACV in 2017 to produce apple cider vinegar (ACV) on Laddin Farm in the village of Little Miracle in Herefordshire. The benefits of fermenting apples into cider and other products have been recognised since Roman times and Willy’s ACV is marketed as a health product.
We were invited to undertake a packaging review at Willy’s to identify potential savings in materials, labour and costs. We noticed that the company was packing bottles by hand, into secondary packaging that consisted of a printed box with a separate six-cell divider inside. This was very labour-intensive and was slowing down the packing speed.
This solution delivered significant benefits in a number of areas:
Overall, our new designs mean savings in materials used, which is good for the planet, and cost and labour savings for our customer.Willy’s ACV was delighted with our new designs and has rolled them out across all main product lines.
Weedon Group plant based packaging and displays