Case Study

Making the Most of Online Retail PackagingA Case Study for Hux Health

Customer Profile

HUX Health are a newly established on-line business supplying HUX, a powerful supplements drink that plugs the gaps in your diet with the things you need the most: fruits, vegetables and high-dosage vitamins and minerals, all in one easy-to-drink blend.

The Problem

As their products are currently only available on-line and by subscription, the company needed to develop specialist mail order packaging.

They had a number of specific goals:

  • a box that reflected the company’s brand identity
  • packaging strong enough to withstand the rigours of transportation through the post or by courier
  • an easy-to-open experience
  • to give customers a premium ‘at home’ retail experience, which was especially important during the lockdowns of COVID-19.

The Solution

  • We designed a one-piece box that is easy to assemble with ‘peel and seal’ tape to fasten it. This minimises the labour and costs involved in packing.
  • The box also includes a ‘zipper opener’ so that customers can get into the package quickly and easily, making the whole opening experience more fun.
  • The box is made of clay-coated E flute corrugated board for a smoother finish and it is printed with environmentally friendly Earthinks® with a gloss varnish on both sides.
  • The strong colours are very striking and reflect the overall brand image for immediate recognition.
  • We used our new Hanway digital printer to achieve high quality printing quickly and economically.

Hux Health were delighted with the finished box which is proving equally popular with customers.

Plant Based Packaging

Weedon Group plant based packaging and displays

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